And the platform is popular around the world! According to Meta, daily conversations between people and businesses on Messenger and Instagram Direct have increased 40% in the last year. Did you know, for example, that 200 million people access an Instagram business profile every day, and 150 million people have a conversation with businesses on Instagram every month. The social media platform is one of the fastest ways into the heart of (potential) customers. If you're still not convinced that your business should be active on Instagram, let's have a closer look at some stats and numbers that will show you why you're missing out!Ĭurrent user numbers and popularity of Instagram Direct Messagingĭon't be fooled by the influencers and fast scroll culture on Instagram. On Instagram you can take users from inspiration to conversion. Think of it this way: stories, reels and feed post inspire and then Instagram Direct Messaging informs and converts! In fact, you can use Instagram Direct throughout the entire customer journey, from lead generation to sales to customer service to retention. And that typically happens in the conversational exchange in the DMs! That's why Instagram Direct Messages in particular can be so crucial for businesses. In order to be successful on the social media channel, you also need to actively engage with your community. Of course, being present on Instagram is only the first step. In other words: brands that are not on Instagram are missing out on the huge potential of customer engagement and community building that's so unique to Instagram. What's even more relevant: In the same survey, 72% of users said that they think that a brand is more engaged in community building if it's on Instagram. And 74% find brands particularly relevant if they see them on "Insta". In a recent survey, 78% of users said that they perceive brands as popular when they see them on Instagram. In general, users have a positive reaction to seeing brands on Instagram. Instagram doesn't only have 1.2 billion active monthly users 90% of these users also follow at least one company.
Short and sweet: This is Instagram Direct Messaging In this article, we'll look at the features of Instagram Direct Messaging, its opportunities for businesses, and we'll show you how other brands have had major success with Instagram Direct. Instagram Direct, the platform's messaging service, is therefore an ideal starting point for engaging users in a conversation, and turning them into loyal customers. There's a reason why Instagram is one of the few social media channels where users actually reach out to brands first! With its focus on images and videos, Instagram is one of the most powerful social media platforms for transporting a feeling around your brand, and through this emotional approach, getting more engaged responses from users. We explain how you can best leverage the huge potential of Instagram Direct Messaging for your business.Īirtel, Dior, Tata: There's a reason why any major brand, from fashion to consulting to automotive is on Instagram! The visual platform offers unique possibilities to showcase your company. Its messaging service, Instagram Direct Messaging, is therefore the first stop for users to get in touch with companies on the social media site. Instagram is just for influencers? Not at all! In recent years, Instagram has actually become an increasingly attractive platform for many industries.
DIRECT MESSAGE FOR INSTAGRAM HOW TO
How to integrate Instagram Direct via API.Promote Instagram Direct channel properly.Instagram Direct Messaging for businesses: Here's how your company can benefit.Short and sweet: This is Instagram Direct Messaging.
0 kommentar(er)
